﻿@font-face{font-family:"Play";font-style:normal;font-weight:400;font-display:swap;src:url("fonts/play-regular.woff2") format("woff2")}@font-face{font-family:"Play";font-style:normal;font-weight:700;font-display:swap;src:url("fonts/play-bold.woff2") format("woff2")}@font-face{font-family:"Ubuntu";font-style:normal;font-weight:300;font-display:block;src:url("fonts/ubuntu-light.ttf") format("truetype")}@font-face{font-family:"Ubuntu";font-style:normal;font-weight:400;font-display:block;src:url("fonts/ubuntu-regular.ttf") format("truetype")}@font-face{font-family:"Ubuntu";font-style:normal;font-weight:500;font-display:block;src:url("fonts/ubuntu-medium.ttf") format("truetype")}@font-face{font-family:"Ubuntu";font-style:normal;font-weight:700;font-display:block;src:url("fonts/ubuntu-bold.ttf") format("truetype")}:root{--ink: #121214;--ink-soft: #3f4045;--paper: #f6f4ef;--paper-deep: #ece9e1;--white: #ffffff;--red: #ba2632;--red-bright: #e33e4b;--dodger-blue: #1e90ff;--blue: #dcecff;--blue-pale: #f2f7fc;--blue-strong: #2a78ca;--icon-gray: #111111;--link-underline: #aaaaaa;--line: rgba(18, 18, 20, 0.15);--line-dark: rgba(255, 255, 255, 0.18);--shadow: none;--radius: 1.75rem;--radius-small: 1.1rem;--radius-tight: 0.8rem;--shell: min(1180px, calc(100% - 2.5rem));--header-height: 82px;color-scheme:light}*,*::before,*::after{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:"Ubuntu","Segoe UI",Helvetica,Arial,sans-serif;font-size:1rem;line-height:1.6;text-rendering:optimizeLegibility;-webkit-font-smoothing:antialiased}body.nav-open{overflow:hidden}img{display:block;max-width:100%}a{color:inherit}a:not(.button):not(.brand){text-decoration-line:underline;text-decoration-color:rgba(0,0,0,0);text-decoration-thickness:1px;text-underline-offset:.32em;text-decoration-skip-ink:auto;transition:color 180ms ease,text-decoration-color 180ms ease}a:not(.button):not(.brand):hover,a:not(.button):not(.brand):focus-visible{text-decoration-color:var(--link-underline)}a:not(.button):not(.brand).link-with-arrow{text-decoration:none}.link-with-arrow .link-label{text-decoration-line:underline;text-decoration-color:rgba(0,0,0,0);text-decoration-thickness:1px;text-underline-offset:.32em;text-decoration-skip-ink:auto;transition:text-decoration-color 180ms ease}.link-with-arrow:hover .link-label,.link-with-arrow:focus-visible .link-label{text-decoration-color:var(--link-underline)}.link-arrow{display:inline-block;text-decoration:none;transition:transform 180ms ease}.link-with-arrow:hover .link-arrow,.link-with-arrow:focus-visible .link-arrow{transform:translateX(0.3rem)}button,input,select,textarea{color:inherit;font:inherit}button,a{-webkit-tap-highlight-color:rgba(0,0,0,0)}:focus-visible{outline:3px solid var(--blue-strong);outline-offset:4px}::selection{background:var(--red);color:var(--white)}.shell{width:var(--shell);margin-inline:auto}.skip-link{position:fixed;z-index:1000;top:.75rem;left:.75rem;padding:.7rem 1rem;border-radius:.35rem;background:var(--ink);color:var(--white);transform:translateY(-180%);transition:transform 180ms ease}.skip-link:focus{transform:translateY(0)}.site-header{position:sticky;z-index:100;top:0;background:rgba(246,244,239,.92);border-bottom:1px solid var(--line);backdrop-filter:blur(18px)}.site-header__inner{display:flex;min-height:var(--header-height);align-items:center;justify-content:space-between;gap:2rem}.brand{display:inline-flex;align-items:center;gap:.72rem;text-decoration:none}.brand__mark{display:grid;width:4.25rem;height:4.25rem;flex:0 0 auto;place-items:center;border:1px solid #ccc;border-radius:50%;background:#eee}.brand__mark img{width:54%;height:54%}.brand__word{font-family:"Ubuntu","Segoe UI",Helvetica,Arial,sans-serif;font-size:1.92rem;font-weight:700;letter-spacing:.01em;line-height:1}.brand__vox{color:var(--red)}.brand--header{gap:.42rem;padding:.34rem 1.05rem .34rem .34rem;border:1px solid #ccc;border-radius:999px;background:#eee}.brand--header .brand__word{font-size:1.88rem;letter-spacing:.055em}.brand--header .brand__mark{position:relative;width:3.05rem;height:3.05rem;border:0;background:var(--red)}.brand--header .brand__mark img{position:relative;z-index:1;width:58%;height:58%;filter:brightness(0) invert(1)}.primary-nav{display:flex;align-items:center;gap:clamp(1rem,2vw,1.8rem);font-size:.9rem;font-weight:700}.primary-nav>a:not(.button){position:relative}.nav-toggle{display:none;width:2.75rem;height:2.75rem;align-items:center;justify-content:center;padding:0;border:0;background:none;cursor:pointer}.nav-toggle__icon,.nav-toggle__icon::before,.nav-toggle__icon::after{display:block;width:1.5rem;height:2px;background:currentColor;transition:transform 180ms ease,opacity 180ms ease}.nav-toggle__icon{position:relative}.nav-toggle__icon::before,.nav-toggle__icon::after{position:absolute;left:0;content:""}.nav-toggle__icon::before{top:-0.42rem}.nav-toggle__icon::after{top:.42rem}.button{display:inline-flex;min-height:3.25rem;align-items:center;justify-content:center;padding:.8rem 1.3rem;border:2px solid var(--red);border-radius:999px;background:var(--red);color:var(--white);font-size:.88rem;font-weight:800;letter-spacing:.01em;text-decoration:none;transition:background 180ms ease,border-color 180ms ease,color 180ms ease,transform 180ms ease}.button:hover{border-color:var(--ink);background:var(--ink);transform:translateY(-2px)}.button--small{min-height:2.75rem;padding-inline:1.05rem;font-size:.82rem}.button--light{border-color:var(--white);background:var(--white);box-shadow:none;color:var(--ink)}.button--light:hover{border-color:var(--red-bright);background:var(--red-bright);color:var(--white)}.text-link{display:inline-flex;align-items:center;gap:.5rem;font-size:.9rem;font-weight:800}.eyebrow,.category-pill{display:inline-flex;align-items:center;width:fit-content;margin:0 0 1.35rem;padding:.45rem .78rem;border:1px solid #ccc;border-radius:999px;background:#eee;color:var(--ink-soft);font-size:.9rem;font-weight:800;letter-spacing:.14em;line-height:1;text-transform:uppercase}.category-pill{margin:0;border-color:#888;background:rgba(0,0,0,0);color:#555}.insight-card--dark .category-pill,.insight-card--red .category-pill{border-color:hsla(0,0%,100%,.48);color:hsla(0,0%,100%,.86)}.eyebrow>span{display:none}.eyebrow--light{border-color:hsla(0,0%,100%,.22);background:hsla(0,0%,100%,.09);color:hsla(0,0%,100%,.78)}.hero{position:relative;overflow:hidden;padding:clamp(3.75rem,6vw,6rem) 0 clamp(4rem,6.5vw,6.5rem);background:var(--paper)}.hero__grid{position:relative;display:grid;align-items:center;gap:clamp(2.5rem,5vw,5rem);grid-template-columns:minmax(0, 1.02fr) minmax(430px, 0.98fr)}.hero h1{max-width:18ch;margin:0;font-size:clamp(3.1rem,4.3vw,4.75rem);font-weight:700;letter-spacing:-0.025em;line-height:1.04;text-transform:uppercase}.hero h1 em{color:var(--red);font-style:normal;white-space:nowrap}.hero__definition{width:100%;max-width:36rem;margin:1.35rem 0 0;padding:.7rem 0 .75rem;border-block:1px solid var(--line);color:var(--ink);font-size:clamp(1.05rem,1.8vw,1.3rem);font-weight:700;letter-spacing:.035em;line-height:1.25;text-transform:uppercase}.hero__definition span{color:var(--red)}.hero__lede{max-width:36rem;margin:1rem 0 0;color:var(--ink-soft);font-size:clamp(1.08rem,1.7vw,1.3rem);line-height:1.6}.button-row{display:flex;align-items:center;gap:1.6rem;margin-top:1.75rem}.hero__proof{display:flex;flex-wrap:wrap;gap:.8rem 1.4rem;margin:1.5rem 0 0;padding:0;color:var(--ink-soft);font-size:.82rem;font-weight:750;list-style:none}.hero__proof li{position:relative;padding-left:1.05rem}.hero__proof li::before{position:absolute;top:.62em;left:0;width:.38rem;height:.38rem;border-radius:50%;background:var(--red);content:""}.signal-wrap{position:relative;min-height:551px;padding:2rem}.signal-orbit{position:absolute;border:1px solid rgba(186,38,50,.22);border-radius:50%}.signal-orbit--one{inset:2rem 0 0 2rem}.signal-orbit--two{inset:5.8rem 3.8rem 3.8rem 5.8rem}.signal-orbit::after{position:absolute;top:11%;right:15%;width:.75rem;height:.75rem;border:4px solid var(--paper);border-radius:50%;background:var(--red);box-shadow:0 0 0 1px rgba(186,38,50,.2);content:""}.signal-panel{position:absolute;z-index:2;inset:3.3rem 2.5rem 0 3.3rem;overflow:hidden;border:1px solid hsla(0,0%,100%,.12);border-radius:var(--radius);background:radial-gradient(circle at 85% 15%, rgba(186, 38, 50, 0.3), transparent 38%),#151519;box-shadow:var(--shadow);color:var(--white);transform:rotate(1.5deg)}.signal-panel::before{position:absolute;inset:0;background-image:linear-gradient(rgba(255, 255, 255, 0.035) 1px, transparent 1px),linear-gradient(90deg, rgba(255, 255, 255, 0.035) 1px, transparent 1px);background-size:32px 32px;content:"";pointer-events:none}.signal-panel__top{position:relative;display:flex;min-height:4rem;align-items:center;justify-content:space-between;padding:0 1.3rem;border-bottom:1px solid var(--line-dark);font-size:.72rem}.window-dots{display:flex;gap:.44rem}.window-dots span{width:.72rem;height:.72rem;border-radius:50%;background:hsla(0,0%,100%,.23)}.window-dots span:first-child{background:var(--red-bright)}.status{display:flex;align-items:center;gap:.55rem;color:hsla(0,0%,100%,.7);font-size:.86rem;font-weight:700}.status i{width:.56rem;height:.56rem;border-radius:50%;background:#4bd08a;box-shadow:0 0 0 4px rgba(75,208,138,.12)}.incoming-card,.intelligence-card{position:relative;margin:1.1rem;border:1px solid var(--line-dark);border-radius:var(--radius-small);background:hsla(0,0%,100%,.07);backdrop-filter:blur(8px)}.incoming-card{display:grid;align-items:center;gap:.9rem;padding:1rem;background:hsla(0,0%,100%,.11);grid-template-columns:auto minmax(0, 1fr) auto}.caller-avatar{display:block;width:3.9rem;height:3.9rem;border:1px solid var(--line-dark);border-radius:50%;object-fit:cover}.micro-label{display:block;margin-bottom:.14rem;color:hsla(0,0%,100%,.52);font-size:.64rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.incoming-card strong{display:block;font-size:.96rem}.caller-details{min-width:0}.caller-details small{display:block;margin-top:-0.08rem;color:hsla(0,0%,100%,.58);font-size:.68rem}.call-state{text-align:right}.call-state strong{color:hsla(0,0%,100%,.64);font-size:.9rem;font-variant-numeric:tabular-nums;letter-spacing:.04em}.intelligence-card{padding:1.1rem}.intelligence-card__heading{display:flex;align-items:center;gap:.8rem;margin-bottom:1.15rem}.spark{display:block;width:2rem;height:2rem;flex:0 0 auto;background:var(--white);mask:url("icons/sparkles.svg") center/contain no-repeat;-webkit-mask:url("icons/sparkles.svg") center/contain no-repeat}.intelligence-card__heading strong{font-size:.94rem}.route-row{display:flex;align-items:center;justify-content:space-between;gap:1rem;padding:.7rem 0;border-top:1px solid hsla(0,0%,100%,.1);font-size:.77rem}.route-row span{color:hsla(0,0%,100%,.52)}.summary{margin-top:.8rem;padding:.9rem;border-radius:var(--radius-tight);background:rgba(186,38,50,.2)}.summary span{display:block;color:hsla(0,0%,100%,.55);font-size:.63rem;font-weight:800;letter-spacing:.08em;line-height:1;text-transform:uppercase}.summary p{margin:.5rem 0 0;font-size:.78rem;line-height:1.45}.proof-band{padding:1.25rem 0;border-block:1px solid var(--line);background:var(--white)}.proof-band__grid{display:grid;gap:1rem;grid-template-columns:repeat(4, 1fr)}.proof-band__grid>div{padding:1.5rem 1.7rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--paper)}.proof-band strong,.proof-band span{display:block}.proof-band strong{font-size:clamp(1.35rem,2vw,1.75rem);letter-spacing:-0.04em}.proof-band span{margin-top:.1rem;color:var(--ink-soft);font-size:.76rem;font-weight:700;letter-spacing:.04em;text-transform:uppercase}.section{padding:clamp(4rem,6.5vw,6.5rem) 0}.section-heading{max-width:54rem;margin-bottom:2.25rem}.section-heading--split{display:grid;max-width:none;align-items:end;gap:3rem;grid-template-columns:1.25fr .75fr}.section-heading h2,.intelligence-copy h2,.app-copy h2,.hardware-copy h2,.support-copy h2,.final-cta h2,.page-hero h1,.page-intro h2{margin:0;font-size:clamp(2.55rem,4.9vw,4.75rem);font-weight:700;letter-spacing:-0.02em;line-height:1.04;text-transform:uppercase}.section-heading p:last-child{margin:0 0 .3rem;color:var(--ink-soft);font-size:1.05rem}.outcome-grid{display:grid;gap:1rem;grid-template-columns:repeat(3, 1fr)}.outcome-card{position:relative;min-height:20rem;padding:1.75rem;overflow:hidden;border:1px solid var(--line);border-radius:var(--radius-small);background:hsla(0,0%,100%,.35)}.outcome-card::after{position:absolute;right:-3rem;bottom:-3rem;width:8rem;height:8rem;border:1px solid currentColor;border-radius:50%;content:"";opacity:.12;transform:scale(0.6);transition:transform 300ms ease}.outcome-card:hover::after{transform:scale(1)}.outcome-card--red{background:var(--red);color:var(--white)}.outcome-card--dark{background:#111;color:var(--white)}.outcome-card--blue{background:var(--blue)}.feature-icon{display:grid;width:4.75rem;height:4.75rem;margin:.25rem auto 1.5rem;place-items:center;border-radius:50%;background:var(--red)}.feature-icon img{width:2.25rem;height:2.25rem;filter:brightness(0) invert(1);object-fit:contain}.outcome-card:not(.outcome-card--red,.outcome-card--dark,.outcome-card--blue) .feature-icon{background:var(--icon-gray)}.outcome-card--red .feature-icon{background:#111}.outcome-card--blue .feature-icon{background:var(--dodger-blue)}.outcome-card h3{margin:0;font-size:1.38rem;font-weight:700;letter-spacing:.02em;line-height:1.18;text-transform:uppercase}.outcome-card p{margin:.8rem 0 1.5rem;color:currentColor;font-size:.94rem;opacity:.76}.outcome-card a{position:absolute;bottom:1.75rem;font-size:.8rem;font-weight:800}.outcome-card .link-arrow{margin-left:.4rem}.audience-section{border-block:1px solid var(--line);background:var(--white)}.audience-rail{display:grid;gap:1px;overflow:hidden;padding:1px;border-radius:var(--radius-small);background:var(--line);grid-template-columns:repeat(4, 1fr)}.audience-rail__item{position:relative;display:grid;min-height:9.5rem;align-content:start;gap:.55rem;padding:1.35rem 2.5rem 1.35rem 1.4rem;background:var(--paper);text-decoration:none !important;transition:background 180ms ease}.audience-rail__item:hover,.audience-rail__item:focus-visible{background:var(--paper-deep)}.audience-rail__item h3{margin:0;font-size:1rem;font-weight:700;letter-spacing:.015em;line-height:1.2;text-transform:uppercase}.audience-rail__item p{margin:0;color:var(--ink-soft);font-size:.88rem;font-weight:300;line-height:1.5}.audience-rail__arrow{position:absolute;top:1.25rem;right:1.35rem;font-size:1rem;line-height:1;transition:transform 180ms ease}.audience-rail__item:hover .audience-rail__arrow,.audience-rail__item:focus-visible .audience-rail__arrow{transform:translateX(0.25rem)}.intelligence-section{position:relative;overflow:hidden;background:radial-gradient(circle at 18% 20%, rgba(186, 38, 50, 0.35), transparent 28rem),var(--ink);color:var(--white)}.intelligence-section::after{position:absolute;top:-22rem;right:-18rem;width:48rem;height:48rem;border:1px solid hsla(0,0%,100%,.09);border-radius:50%;box-shadow:0 0 0 5rem hsla(0,0%,100%,.025),0 0 0 10rem hsla(0,0%,100%,.018);content:""}.intelligence-grid{position:relative;z-index:1;display:grid;align-items:center;gap:clamp(3.5rem,5.5vw,5.5rem);grid-template-columns:.9fr 1.1fr}.intelligence-copy p:not(.eyebrow){max-width:35rem;margin:1.25rem 0 1.5rem;color:hsla(0,0%,100%,.66);font-size:1.08rem}.intelligence-steps{margin:0;padding:0;list-style:none}.intelligence-steps li{display:grid;align-items:start;gap:1.25rem;padding:1.15rem 0;grid-template-columns:auto 1fr}.intelligence-steps li>span{display:grid;width:2.2rem;height:2.2rem;place-items:center;border:1px solid hsla(0,0%,100%,.3);border-radius:50%;color:var(--red-bright);font-size:.66rem;font-weight:900}.intelligence-steps h3{margin:0;font-size:1.35rem;font-weight:700;letter-spacing:.02em;line-height:1.18;text-transform:uppercase}.intelligence-steps p{margin:.25rem 0 0;color:hsla(0,0%,100%,.58)}.app-section{overflow:hidden;background:var(--blue-pale)}.app-grid{display:grid;align-items:center;gap:clamp(3rem,6vw,6.5rem);grid-template-columns:1fr .9fr}.app-phones{position:relative;min-height:580px}.app-phones::before{position:absolute;inset:6% -5% 4% 4%;border-radius:50%;background:var(--blue);content:""}.phone-frame{position:absolute;width:36%;overflow:hidden;border:8px solid var(--ink);border-radius:2.2rem;background:var(--ink);box-shadow:var(--shadow)}.phone-frame img{width:100%;height:auto}.phone-frame--back{top:3.25rem;left:5%;transform:rotate(-4deg)}.phone-frame--middle{z-index:1;top:1.65rem;left:32%;transform:rotate(0)}.phone-frame--front{z-index:2;top:0;left:59%;transform:rotate(4deg)}.app-copy>p:not(.eyebrow){margin:1.25rem 0;color:var(--ink-soft);font-size:1.08rem}.platform-list{display:flex;align-items:center;flex-wrap:wrap;gap:.65rem;margin:1.2rem 0 0}.store-badge{display:flex;align-items:center;min-height:3rem}.store-badge--apple img{width:auto;height:3rem}.store-badge--google img{width:auto;height:4.5rem;margin-block:-0.75rem}.check-list{margin:1.5rem 0;padding:0;list-style:none}.check-list li{position:relative;padding:.65rem 0 .65rem 2rem;font-size:.92rem;font-weight:700}.check-list li::before{position:absolute;top:.92rem;left:.1rem;width:.8rem;height:.42rem;border-bottom:2px solid var(--red);border-left:2px solid var(--red);content:"";transform:rotate(-45deg)}.hardware-section{overflow:hidden;border-top:1px solid var(--line);background:var(--white)}.hardware-grid{display:grid;align-items:center;gap:clamp(2.5rem,5vw,5.5rem);grid-template-columns:minmax(0, 0.88fr) minmax(0, 1.12fr)}.hardware-copy h2{margin:0}.hardware-options{display:grid;gap:.75rem;margin:1.5rem 0}.hardware-option{display:grid;align-items:center;gap:.9rem;padding:.85rem 1rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--paper);grid-template-columns:auto minmax(0, 1fr)}.hardware-option__icon{display:grid;width:2.8rem;height:2.8rem;place-items:center;border-radius:50%;background-color:#ccc}.hardware-option__icon::before{width:1.1rem;height:1.1rem;background:var(--ink);content:"";mask-position:center;mask-repeat:no-repeat;mask-size:contain;-webkit-mask-position:center;-webkit-mask-repeat:no-repeat;-webkit-mask-size:contain}.hardware-option__icon--plug::before{mask-image:url("icons/plug.svg");-webkit-mask-image:url("icons/plug.svg")}.hardware-option__icon--phone::before{mask-image:url("icons/phone.svg");-webkit-mask-image:url("icons/phone.svg")}.hardware-option strong,.hardware-option small{display:block}.hardware-option strong{font-size:clamp(.95rem,1.6vw,1.08rem);font-weight:500;line-height:1.35}.hardware-option small{margin-top:.2rem;color:var(--ink-soft);font-size:.82rem;line-height:1.35}.hardware-visual{margin:0}.hardware-visual__image{background:rgba(0,0,0,0)}.hardware-visual__image img{display:block;width:118%;max-width:none;height:auto;margin:-5% -9% -8%;mix-blend-mode:multiply}.support-section{background:var(--paper-deep)}.support-grid{display:grid;align-items:center;gap:clamp(3rem,6vw,6.5rem);grid-template-columns:1fr .8fr}.support-copy>p:not(.eyebrow){max-width:39rem;margin:1.25rem 0 1.5rem;color:var(--ink-soft);font-size:1.08rem}.support-facts{overflow:hidden;margin:0;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--white)}.support-facts>div{display:flex;gap:.35rem;padding:1.25rem 1.5rem;flex-direction:column-reverse}.support-facts>div+div{border-top:1px solid var(--line)}.support-facts dt{color:var(--ink-soft);font-size:.76rem;font-weight:700;letter-spacing:.06em;line-height:1.35;text-transform:uppercase}.support-facts dd{margin:0;font-size:clamp(1.55rem,3vw,2.2rem);font-weight:700;letter-spacing:-0.035em;line-height:1.05}.stories-section{background:var(--white)}.story-grid{display:grid;gap:1rem;grid-template-columns:repeat(3, minmax(0, 1fr));grid-template-rows:auto}.story-grid .story-card{min-height:18rem}.story-card{position:relative;display:flex;min-height:0;margin:0;padding:1.75rem;overflow:hidden;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--paper);flex-direction:column;justify-content:flex-start}.story-card .story-quote,.story-card figcaption{opacity:1;transform:translateY(0);transition:opacity 240ms ease,transform 240ms ease;transition-delay:var(--testimonial-delay, 0ms)}.story-card:nth-child(2){--testimonial-delay: 60ms}.story-card:nth-child(3){--testimonial-delay: 120ms}.story-card.is-changing .story-quote,.story-card.is-changing figcaption{opacity:0;transform:translateY(0.45rem)}.story-quote{position:relative;z-index:1}.story-card h3{max-width:18ch;margin:0 0 .85rem;font-size:clamp(1.35rem,2vw,1.8rem);font-weight:700;letter-spacing:.02em;line-height:1.12;text-transform:uppercase}.story-card blockquote{max-width:32ch;margin:0;font-family:"Ubuntu","Segoe UI",Helvetica,Arial,sans-serif;font-size:1.18rem;font-weight:300;line-height:1.5}.story-card figcaption{position:relative;z-index:1;display:flex;align-items:flex-start;margin-top:1.1rem}.story-card figcaption>span{display:inline-flex;align-items:center;flex-wrap:wrap}.story-card figcaption strong,.story-card figcaption small{display:inline}.story-card figcaption strong{font-size:1.03rem;font-weight:400;line-height:1.35}.story-card figcaption strong::before{content:" — "}.story-card figcaption strong::after{content:","}.story-card figcaption small{margin-left:.3rem;color:var(--ink-soft);font-size:1rem;font-weight:300;letter-spacing:0;line-height:1.35;text-transform:none}.insights-section{background:var(--paper-deep)}.insight-grid{display:grid;gap:1rem;grid-template-columns:repeat(3, minmax(0, 1fr))}.insight-card{display:flex;min-width:0;min-height:19.5rem;padding:1.75rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--white);flex-direction:column}.insight-card__meta{display:flex;align-items:center;justify-content:space-between;gap:1rem;color:var(--ink-soft);font-size:.72rem;font-weight:700;letter-spacing:.08em;line-height:1.35;text-transform:uppercase}.insight-card h2,.insight-card h3{max-width:16ch;margin:2rem 0 .8rem;font-size:clamp(1.65rem,2.8vw,2.4rem);font-weight:700;letter-spacing:.015em;line-height:1.08;text-transform:uppercase}.insight-card h2{font-size:clamp(2.5rem,5vw,4.8rem)}.insight-card p{max-width:34rem;margin:0;padding-bottom:1.5rem;color:var(--ink-soft);font-weight:300}.insight-card .text-link{width:fit-content;margin-top:auto;padding-top:0}.insight-card--dark{border-color:#111;background:#111;color:var(--white)}.insight-card--red{border-color:var(--red);background:var(--red);color:var(--white)}.insight-card--blue{background:var(--blue)}.insight-card--dark .insight-card__meta,.insight-card--dark p,.insight-card--red .insight-card__meta,.insight-card--red p{color:hsla(0,0%,100%,.68)}.insight-card--dark .text-link,.insight-card--red .text-link{color:var(--white)}.insights-section__more{display:flex;justify-content:flex-end;margin-top:1.5rem}.insights-library{background:var(--white)}.insights-library__grid{display:grid;align-items:stretch;gap:1rem;grid-template-columns:minmax(0, 1.35fr) minmax(18rem, 0.65fr)}.insights-library__stack{display:grid;gap:1rem;grid-template-rows:1fr 1fr}.insights-library__more-grid{display:grid;gap:1rem;margin-top:1rem;grid-template-columns:repeat(2, minmax(0, 1fr))}.insight-card--lead{min-height:36rem}.insight-card--lead>div:nth-child(2){margin-block:auto 0}.insight-card--lead h2{margin-top:0}.insight-card--lead .text-link{margin-top:0}.article-hero{position:relative;overflow:hidden;padding:clamp(4rem,6.5vw,6.5rem) 0 clamp(3rem,5.5vw,5rem);background:radial-gradient(circle at 82% 18%, rgba(186, 38, 50, 0.16), transparent 28rem),var(--paper-deep)}.article-hero::after{position:absolute;top:-12rem;right:-7rem;width:34rem;height:34rem;border:1px solid var(--line);border-radius:50%;box-shadow:0 0 0 5rem rgba(18,18,20,.025),0 0 0 10rem rgba(18,18,20,.016);content:""}.article-hero--red{background:var(--red);color:var(--white)}.article-hero--dark{background:#111;color:var(--white)}.article-hero--red::after,.article-hero--dark::after{border-color:hsla(0,0%,100%,.18);box-shadow:0 0 0 5rem hsla(0,0%,100%,.045),0 0 0 10rem hsla(0,0%,100%,.026)}.article-hero__inner{position:relative;z-index:1}.article-hero__back{display:inline-flex;align-items:center;gap:.55rem;margin-bottom:2.5rem;font-size:.86rem;font-weight:700}.article-hero .eyebrow{margin-bottom:1.5rem}.article-hero h1{max-width:12ch;margin:0;font-size:clamp(3.25rem,7vw,6.5rem);font-weight:700;letter-spacing:-0.025em;line-height:1;text-transform:uppercase}.article-hero__lede{max-width:46rem;margin:1.25rem 0 0;color:var(--ink-soft);font-size:clamp(1.15rem,2vw,1.45rem);font-weight:300}.article-hero--red .article-hero__lede,.article-hero--dark .article-hero__lede{color:hsla(0,0%,100%,.7)}.article-meta{display:flex;margin-top:1.6rem;flex-wrap:wrap;gap:.55rem 1.5rem;color:var(--ink-soft);font-size:.78rem;font-weight:500;letter-spacing:.06em;text-transform:uppercase}.article-hero--red .article-meta,.article-hero--dark .article-meta{color:hsla(0,0%,100%,.62)}.article-meta span+span::before{margin-right:1.5rem;content:"/";opacity:.45}.article-body{width:min(48rem,100% - 2.5rem);margin-inline:auto;padding:clamp(3.5rem,5.5vw,5rem) 0;font-size:1.08rem;font-weight:300}.article-body p{margin:0 0 1.35rem}.article-body__opening{font-size:clamp(1.35rem,2.5vw,1.7rem);line-height:1.5}.article-body section{margin-top:clamp(2.75rem,5vw,4rem)}.article-body h2{margin:0 0 1.3rem;font-size:clamp(2rem,4vw,3.25rem);font-weight:700;letter-spacing:.01em;line-height:1.08;text-transform:uppercase}.article-pullquote{margin:clamp(2.5rem,4.5vw,3.75rem) 0;padding:clamp(2rem,5vw,3.5rem);border-radius:var(--radius-small);background:var(--blue)}.article-pullquote p{max-width:24ch;margin:0;font-size:clamp(1.75rem,4vw,3rem);font-weight:300;letter-spacing:-0.025em;line-height:1.18}.article-pullquote--red{background:var(--red);color:var(--white)}.article-pullquote--dark{background:#111;color:var(--white)}.article-rule-grid{display:grid;gap:.75rem;margin-top:2rem;grid-template-columns:repeat(3, minmax(0, 1fr))}.article-rule-grid>div{padding:1.4rem;border:1px solid var(--line);border-radius:var(--radius-tight);background:var(--white)}.article-rule-grid strong{display:block;margin-bottom:.5rem;color:var(--red);font-size:.75rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.article-rule-grid p{margin:0;color:var(--ink-soft);font-size:.9rem}.article-example{display:grid;gap:.75rem;margin:2rem 0;grid-template-columns:1fr 1fr}.article-example>div{padding:1.6rem;border:1px solid var(--line);border-radius:var(--radius-tight);background:var(--paper-deep)}.article-example>div:last-child{background:var(--blue)}.article-example span{display:block;margin-bottom:.75rem;color:var(--red);font-size:.7rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.article-example p{margin:0;font-size:.94rem}.article-number{display:grid;margin:clamp(2.5rem,4.5vw,3.75rem) 0;padding:clamp(2rem,5vw,3.5rem);border-radius:var(--radius-small);background:#111;color:var(--white);gap:.5rem}.article-number strong{font-size:clamp(4rem,12vw,7.5rem);font-weight:300;letter-spacing:-0.07em;line-height:.95}.article-number span{color:hsla(0,0%,100%,.62);font-size:.75rem;font-weight:700;letter-spacing:.08em;text-transform:uppercase}.article-checklist{display:grid;gap:.9rem;margin:1.8rem 0 2rem;padding:0;list-style:none}.article-checklist li{position:relative;padding-left:2.1rem}.article-checklist li::before{position:absolute;top:.55em;left:0;width:.7rem;height:.7rem;border-radius:50%;background:var(--red);content:""}.myth-list{display:grid;gap:clamp(2.5rem,5vw,4rem);margin-top:clamp(2.5rem,5vw,4rem)}.myth{display:grid;align-items:start;gap:1.5rem;margin:0 !important;grid-template-columns:auto minmax(0, 1fr)}.myth__number{display:grid;width:3.5rem;height:3.5rem;place-items:center;border-radius:50%;background:var(--red);color:var(--white);font-size:1.35rem;font-weight:700}.myth__label{margin:0 0 .45rem !important;color:var(--red);font-size:.7rem;font-weight:800;letter-spacing:.09em;text-transform:uppercase}.response-cloud{display:flex;margin:2rem 0;flex-wrap:wrap;gap:.6rem}.response-cloud span{display:inline-flex;min-height:2.7rem;align-items:center;padding:.55rem .9rem;border-radius:999px;background:var(--paper-deep);font-size:.9rem;font-weight:500}.response-cloud span:nth-child(3n+1){background:var(--blue)}.response-cloud span:nth-child(4n){background:var(--red);color:var(--white)}.article-next{padding:clamp(2.75rem,4.5vw,4rem) 0;background:var(--paper-deep)}.article-next__inner{display:grid;gap:.75rem}.article-next__inner>span{color:var(--ink-soft);font-size:.72rem;font-weight:700;letter-spacing:.08em;text-transform:uppercase}.article-next__inner>a{display:inline-flex;width:fit-content;align-items:center;gap:.75rem;font-size:clamp(1.35rem,3vw,2.35rem);font-weight:700;line-height:1.2;text-transform:uppercase}.final-cta{position:relative;overflow:hidden;padding:clamp(3.5rem,6vw,5.5rem) 0;background:var(--red);color:var(--white)}.final-cta::after{position:absolute;top:-13rem;right:-6rem;width:31rem;height:31rem;border:1px solid hsla(0,0%,100%,.22);border-radius:50%;box-shadow:0 0 0 5rem hsla(0,0%,100%,.055),0 0 0 10rem hsla(0,0%,100%,.035);content:""}.final-cta__inner{position:relative;z-index:1;display:grid;align-items:end;gap:3rem;grid-template-columns:1.3fr .7fr}.final-cta__link{display:inline-flex;align-items:center;gap:.6rem;margin-top:1.5rem;color:var(--white);font-size:clamp(1.05rem,2vw,1.3rem);font-weight:700}.final-cta__link:hover .link-label,.final-cta__link:focus-visible .link-label{text-decoration-color:hsla(0,0%,100%,.78)}.page-hero{position:relative;overflow:hidden;padding:clamp(4rem,6.5vw,6.5rem) 0;background:radial-gradient(circle at 80% 20%, rgba(186, 38, 50, 0.16), transparent 30rem),var(--paper)}.page-hero__content{position:relative;z-index:1;display:grid;align-items:center;gap:clamp(2.5rem,6vw,5rem);grid-template-columns:minmax(0, 1fr) 18rem}.page-hero__content--single{grid-template-columns:minmax(0, 1fr)}.page-hero__content--single .page-hero__copy{max-width:58rem}.page-hero__copy{max-width:48rem}.page-hero h1{max-width:13ch}.page-hero__lede{max-width:44rem;margin:1.25rem 0 0;color:var(--ink-soft);font-size:clamp(1.1rem,2vw,1.35rem)}.page-hero__proof{position:relative;display:grid;width:18rem;min-height:18rem;align-content:center;justify-items:center;padding:2rem;border:1px solid var(--line);border-radius:50%;background:hsla(0,0%,100%,.62);text-align:center}.page-hero__proof::before{position:absolute;z-index:-1;inset:-2.5rem;border:1px solid rgba(18,18,20,.06);border-radius:50%;box-shadow:0 0 0 3.5rem rgba(18,18,20,.018);content:""}.page-hero__proof strong,.page-hero__proof span,.page-hero__proof small{display:block}.page-hero__proof strong{font-size:clamp(2.25rem,4vw,3.4rem);font-weight:700;letter-spacing:-0.055em;line-height:1}.page-hero__proof--wide strong{font-size:clamp(1.9rem,3.2vw,2.75rem)}.page-hero__proof span{margin-top:.55rem;color:var(--red);font-size:.78rem;font-weight:800;letter-spacing:.08em;line-height:1.3;text-transform:uppercase}.page-hero__proof small{max-width:14rem;margin-top:.75rem;color:var(--ink-soft);font-size:.85rem;font-weight:400;line-height:1.45}.page-hero__proof--compact small{margin-top:.3rem}.page-hero__stat{display:grid;width:18rem;gap:1.1rem;padding:1.35rem 0;border-block:1px solid var(--line)}.page-hero__stat strong,.page-hero__stat span,.page-hero__stat small{display:block}.page-hero__stat strong{font-size:clamp(2.5rem,4vw,3.75rem);font-weight:700;letter-spacing:-0.055em;line-height:.95}.page-hero__stat span{color:var(--red);font-size:.78rem;font-weight:800;letter-spacing:.08em;line-height:1.3;text-transform:uppercase}.page-hero__stat small{max-width:16rem;margin-top:.45rem;color:var(--ink-soft);font-size:.85rem;font-weight:300;line-height:1.45}.page-hero__proof small.page-hero__love{display:inline-flex;align-items:center;gap:.32rem}.page-hero__proof--love .page-hero__love,.page-hero__proof--love>span{color:var(--ink-soft);font-size:clamp(1.4rem,2.6vw,1.75rem);font-weight:400;letter-spacing:0;line-height:1.25;text-transform:none}.page-hero__proof--love .page-hero__love{margin:0 0 .65rem}.page-hero__proof--love>span{margin-top:.5rem}.page-hero__heart{display:inline-block;width:1.6rem;background:var(--red);-webkit-mask:url("icons/heart.svg") center/contain no-repeat;mask:url("icons/heart.svg") center/contain no-repeat;animation:heart-pulse 1s ease-in-out 3s 1 both;aspect-ratio:1;transform-origin:center}.js .page-hero__proof--love:not(.is-visible) .page-hero__heart{animation-play-state:paused}@keyframes heart-pulse{0%,100%{transform:scale(1)}14%{transform:scale(1.16)}28%{transform:scale(0.98)}42%{transform:scale(1.08)}60%{transform:scale(1)}}.page-intro{padding:3rem 0;border-bottom:1px solid var(--line);background:var(--white)}.page-intro__grid{display:grid;align-items:end;gap:3rem;grid-template-columns:1.2fr .8fr}.page-intro p{margin:0;color:var(--ink-soft);font-size:1.05rem}.pricing-section{padding:clamp(2.75rem,4vw,4.25rem) 0 clamp(4.5rem,7vw,7rem);background:var(--white)}.pricing-heading{max-width:52rem;margin-bottom:2.75rem}.pricing-heading h1,.plan-addons__heading h2,.messaging-faq h2{margin:0;font-size:clamp(2.6rem,5vw,4.75rem);font-weight:700;letter-spacing:-0.02em;line-height:1.02;text-transform:uppercase}.pricing-heading>p:last-child{max-width:42rem;margin:1.25rem 0 0;color:var(--ink-soft);font-size:1.08rem}.plan-grid{display:grid;align-items:center;gap:2rem;grid-template-columns:repeat(3, minmax(0, 1fr))}.plan-card{display:flex;min-height:38rem;padding:2rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--paper);flex-direction:column}.plan-card--advanced{background:var(--blue-pale)}.plan-card--recommended{position:relative;z-index:1;border:2px solid var(--ink);background:var(--ink);color:var(--white);scale:1.07}.plan-card__audience{margin:0 0 .65rem;color:var(--red);font-size:.72rem;font-weight:800;letter-spacing:.1em;line-height:1.2;text-transform:uppercase}.plan-card--recommended .plan-card__audience{color:var(--red-bright)}.plan-card__heading h3{margin:0;font-size:clamp(2.2rem,4vw,3.15rem);font-weight:700;letter-spacing:-0.02em;line-height:1;text-transform:uppercase}.plan-card__heading>p:last-child{min-height:4.6rem;margin:1rem 0 0;color:var(--ink-soft);font-size:.92rem}.plan-card--recommended .plan-card__heading>p:last-child{color:hsla(0,0%,100%,.72)}.plan-price{display:flex;align-items:end;gap:.85rem;margin:2rem 0 1.5rem}.plan-price strong{font-size:clamp(2.8rem,4vw,3.75rem);font-weight:700;letter-spacing:-0.055em;line-height:.85}.plan-price sup{position:relative;top:-0.7em;margin-right:.08em;font-size:.38em;letter-spacing:0}.plan-price span{color:var(--ink-soft);font-size:.75rem;line-height:1.35}.plan-card--recommended .plan-price span{color:hsla(0,0%,100%,.62)}.plan-flow{display:grid;gap:.2rem;padding:1rem 0;border-block:1px solid var(--line)}.plan-card--recommended .plan-flow{border-color:var(--line-dark)}.plan-flow strong{font-size:.95rem;font-weight:700}.plan-flow span{color:var(--ink-soft);font-size:.78rem}.plan-card--recommended .plan-flow span{color:hsla(0,0%,100%,.62)}.plan-features{display:grid;gap:.8rem;margin:1.5rem 0 2rem;padding:0;list-style:none}.plan-features li{position:relative;padding-left:1.3rem;color:var(--ink-soft);font-size:.84rem}.plan-features li::before{position:absolute;top:.72em;left:0;width:.55rem;height:2px;background:var(--red);content:""}.plan-card--recommended .plan-features li{color:hsla(0,0%,100%,.78)}.plan-card--recommended .plan-features li::before{background:var(--red-bright)}.plan-card__button{width:100%;margin-top:auto}.plan-card--recommended .plan-card__button{border-color:var(--white);background:var(--white);color:var(--ink)}.plan-card--recommended .plan-card__button:hover{border-color:var(--red-bright);background:var(--red-bright);color:var(--white)}.pricing-disclaimer{max-width:48rem;margin:3rem auto 0;color:var(--ink-soft);font-size:.8rem;text-align:center}.plan-addons{padding:clamp(4.5rem,7vw,7rem) 0;background:var(--paper)}.plan-addons__heading{display:grid;align-items:end;gap:3rem;margin-bottom:3rem;grid-template-columns:1.2fr .8fr}.plan-addons__heading>p{max-width:30rem;margin:0;color:var(--ink-soft);font-size:1.05rem}.addon-heading__lead,.addon-heading__rotator{display:block}.addon-heading__rotator{min-height:1.02em;color:var(--red);transition:opacity 220ms ease,transform 220ms ease}.addon-heading__rotator.is-changing{opacity:0;transform:translateY(0.12em)}.addon-list{display:grid;gap:clamp(1rem,2vw,1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr))}.addon-row{display:flex;min-width:0;min-height:24rem;flex-direction:column;gap:1.75rem;overflow:hidden;padding:2rem;border:1px solid var(--line);border-top:4px solid var(--red);border-radius:0 0 var(--radius-small) var(--radius-small);background:var(--white)}.addon-row__copy h3{margin:0;font-size:clamp(1.45rem,2.5vw,2.1rem);font-weight:700;letter-spacing:.01em;line-height:1.08;text-transform:uppercase}.addon-row__copy h4{margin:.65rem 0 0;color:var(--red);font-size:1rem;font-weight:500;letter-spacing:0;line-height:1.35}.addon-row__copy p{max-width:34rem;margin:.4rem 0 0;color:var(--ink-soft);font-size:.92rem;font-weight:300;line-height:1.6}.addon-rate strong{font-size:clamp(1.5rem,2.6vw,2.15rem);font-weight:700;letter-spacing:-0.035em;line-height:1}.addon-rate span{color:var(--ink-soft);font-size:.68rem;line-height:1.3}.addon-rate small{color:var(--ink-soft);font-size:.72rem;font-weight:700;line-height:1.3}.addon-rate{display:grid;width:auto;gap:.35rem;margin:auto -2rem -2rem;padding:1.35rem 2rem 1.5rem;background:var(--paper-deep)}.messaging-faq{scroll-margin-top:calc(var(--header-height) + 1rem);padding:clamp(4.5rem,7vw,7rem) 0;border-top:1px solid var(--line);background:var(--white)}.messaging-faq__grid{display:grid;align-items:start;gap:clamp(3rem,7vw,7rem);grid-template-columns:.75fr 1.25fr}.messaging-faq__intro>p:last-child{max-width:32rem;margin:1.25rem 0 0;color:var(--ink-soft);font-size:1.02rem}.faq-list{border-bottom:1px solid var(--line)}.faq-list details{border-top:1px solid var(--line)}.faq-list summary{display:flex;align-items:center;justify-content:space-between;gap:1.5rem;padding:1.25rem 0;cursor:pointer;font-size:1rem;font-weight:700;list-style:none}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary::after{flex:0 0 auto;color:var(--red);content:"+";font-size:1.4rem;font-weight:400;line-height:1}.faq-list details[open] summary::after{content:"-"}.faq-list details p{max-width:42rem;margin:-0.25rem 0 1.35rem;color:var(--ink-soft);font-size:.9rem}.filter-bar{position:sticky;z-index:20;top:var(--header-height);padding:.9rem 0;border-bottom:1px solid var(--line);background:rgba(246,244,239,.95);backdrop-filter:blur(16px)}.filter-bar__inner{display:flex;overflow-x:auto;gap:.55rem;scrollbar-width:none}.filter-bar__inner::-webkit-scrollbar{display:none}.filter-button{flex:0 0 auto;padding:.62rem .9rem;border:1px solid var(--line);border-radius:999px;background:rgba(0,0,0,0);cursor:pointer;font-size:.75rem;font-weight:800}.filter-button:hover,.filter-button[aria-pressed=true]{border-color:var(--ink);background:var(--ink);color:var(--white)}.feature-catalog{padding:3.5rem 0 5.5rem}.feature-group{scroll-margin-top:9.5rem;margin-bottom:3.5rem}.feature-group:last-child{margin-bottom:0}.feature-group__heading{display:grid;align-items:end;gap:2rem;margin-bottom:1.5rem;grid-template-columns:1fr 1fr}.feature-group__heading h2{margin:0;font-size:clamp(2.2rem,4vw,3.8rem);font-weight:700;letter-spacing:-0.02em;line-height:1.04;text-transform:uppercase}.feature-group__heading p{margin:0;color:var(--ink-soft)}.feature-grid{display:grid;gap:1rem;grid-template-columns:repeat(3, 1fr)}.feature-card{min-height:12rem;padding:1.6rem;border:1px solid var(--line);border-radius:var(--radius-small);background:hsla(0,0%,100%,.35)}.feature-card[hidden],.feature-group[hidden]{display:none}.feature-card__tag{color:var(--red);font-size:.64rem;font-weight:900;letter-spacing:.1em;text-transform:uppercase}.feature-card h3{margin:1.5rem 0 .55rem;font-size:1.12rem;font-weight:700;letter-spacing:.02em;line-height:1.2;text-transform:uppercase}.feature-card p{margin:0;color:var(--ink-soft);font-size:.88rem}.feature-card--spotlight{display:grid;min-height:0;align-items:center;gap:2rem;padding:2rem;background:var(--blue);grid-column:1/-1;grid-template-columns:minmax(0, 1fr) auto}.feature-card--spotlight h3{max-width:30ch;margin-top:.8rem;font-size:clamp(1.5rem,3vw,2.25rem)}.feature-card--spotlight p{max-width:52rem}.feature-essentials{display:grid;align-items:start;gap:2rem;margin-top:1rem;padding:1.6rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--white);grid-template-columns:.75fr 1.25fr}.feature-essentials__heading h3{margin:1rem 0 0;font-size:1.15rem;font-weight:700;letter-spacing:.02em;line-height:1.2;text-transform:uppercase}.feature-essentials ul{display:grid;gap:.7rem 1.5rem;margin:0;padding:0;list-style:none;grid-template-columns:repeat(2, minmax(0, 1fr))}.feature-essentials li{position:relative;padding-left:1rem;color:var(--ink-soft);font-size:.9rem}.feature-essentials li::before{position:absolute;top:.62em;left:0;width:.35rem;height:.35rem;border-radius:50%;background:var(--red);content:""}.trust-grid{display:grid;gap:1rem;grid-template-columns:repeat(4, 1fr)}.trust-card{min-height:15rem;padding:1.6rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--white)}.trust-card strong{display:block;margin:1.75rem 0 .6rem;font-size:2.4rem;letter-spacing:-0.06em;line-height:1.05}.trust-card span{color:var(--red);font-size:.66rem;font-weight:900;letter-spacing:.1em;text-transform:uppercase}.trust-card p{margin:0;color:var(--ink-soft);font-size:.88rem}.switch-section{background:var(--white)}.switch-grid{display:grid;gap:5rem;grid-template-columns:.75fr 1.25fr}.switch-copy{position:sticky;top:9rem;align-self:start}.switch-copy h2{margin:0;font-size:clamp(2.7rem,5vw,4.7rem);font-weight:700;letter-spacing:.01em;line-height:1.08;text-transform:uppercase}.switch-copy p:not(.eyebrow){margin:1.5rem 0 0;color:var(--ink-soft)}.switch-steps{margin:0;padding:0;list-style:none}.switch-steps li{display:grid;gap:1.5rem;padding:.95rem 0;grid-template-columns:auto 1fr}.switch-steps>li>span{display:grid;width:2.8rem;height:2.8rem;place-items:center;border-radius:50%;background:var(--red);color:var(--white);font-size:1.1rem;font-weight:900}.switch-steps h3{margin:0;font-size:1.3rem;font-weight:700;letter-spacing:.02em;line-height:1.18;text-transform:uppercase}.switch-steps p{margin:.35rem 0 0;color:var(--ink-soft)}.dark-feature-section{background:var(--ink);color:var(--white)}.dark-feature-grid{display:grid;align-items:center;gap:5rem;grid-template-columns:1fr 1fr}.dark-feature-copy h2{margin:0;font-size:clamp(2.8rem,5vw,4.8rem);font-weight:700;letter-spacing:.01em;line-height:1.08;text-transform:uppercase}.dark-feature-copy>p:not(.eyebrow){margin:1.5rem 0;color:hsla(0,0%,100%,.65)}.dark-feature-list{display:grid;gap:1.25rem}.dark-feature-list div{display:grid;align-items:baseline;gap:2rem;grid-template-columns:.65fr 1.35fr}.dark-feature-list strong{font-size:1.05rem}.dark-feature-list p{margin:0;color:hsla(0,0%,100%,.58);font-size:.86rem}.calculator-section{background:var(--ink);color:var(--white)}.calculator-grid{display:grid;align-items:center;gap:clamp(3rem,6vw,6rem);grid-template-columns:.8fr 1.2fr}.calculator-copy h2{margin:0;font-size:clamp(3rem,6vw,5.5rem);font-weight:700;letter-spacing:.01em;line-height:1.08;text-transform:uppercase}.calculator-copy>p:not(.eyebrow){margin:1.5rem 0 0;color:hsla(0,0%,100%,.64)}.calculator{display:grid;gap:1rem;padding:clamp(1.5rem,4vw,3rem);border:1px solid var(--line-dark);border-radius:var(--radius);background:hsla(0,0%,100%,.06)}.field-grid{display:grid;gap:1rem;grid-template-columns:1fr 1fr}.field label{display:block;margin-bottom:.45rem;font-size:.76rem;font-weight:800}.field input,.field select,.field textarea{width:100%;min-height:3.25rem;padding:.75rem .85rem;border:1px solid rgba(18,18,20,.22);border-radius:var(--radius-tight);background:var(--white);transition:border-color 160ms ease,box-shadow 160ms ease}.calculator .field input{border-color:hsla(0,0%,100%,.23);background:hsla(0,0%,100%,.1);color:var(--white)}.calculator .field input::placeholder{color:hsla(0,0%,100%,.42)}.field input:focus,.field select:focus,.field textarea:focus{border-color:var(--dodger-blue);outline:0;box-shadow:inset 0 0 0 1px var(--dodger-blue)}.calculator-results{display:grid;min-height:10rem;align-items:center;gap:1rem;margin-top:.5rem;padding-top:1.5rem;border-top:1px solid var(--line-dark);grid-template-columns:repeat(3, 1fr)}.calculator-results>div{min-width:0}.calculator-results strong,.calculator-results span{display:block}.calculator-results strong{font-size:clamp(1.7rem,3.5vw,2.8rem);font-variant-numeric:tabular-nums;letter-spacing:-0.055em}.calculator-results span{color:hsla(0,0%,100%,.53);font-size:.71rem;font-weight:750}.calculator-results__prompt{grid-column:1/-1;color:hsla(0,0%,100%,.56)}.calculator-note{margin:0;color:hsla(0,0%,100%,.47);font-size:.7rem}.quote-section{background:#eee}.quote-section .eyebrow{background:var(--white)}.quote-grid{display:grid;align-items:start;gap:clamp(3rem,6vw,6rem);grid-template-columns:.75fr 1.25fr}.quote-copy{position:sticky;top:9rem}.quote-copy h2{margin:0;font-size:clamp(2.8rem,5vw,4.7rem);font-weight:700;letter-spacing:.01em;line-height:1.08;text-transform:uppercase}.quote-copy>p:not(.eyebrow){margin:1.4rem 0 2rem;color:var(--ink-soft)}.contact-options{display:grid;gap:.75rem}.contact-option{display:grid;align-items:center;gap:.9rem;padding:.85rem 1rem;border:1px solid var(--line);border-radius:var(--radius-small);background:var(--white);grid-template-columns:auto minmax(0, 1fr) auto;text-decoration:none !important;transition:border-color 180ms ease,background 180ms ease}.contact-option:hover,.contact-option:focus-visible{border-color:rgba(18,18,20,.34);background:#fafafa}.contact-option__icon{display:grid;width:2.8rem;height:2.8rem;place-items:center;border-radius:50%;background:#ccc}.contact-option__icon img{width:1.1rem;height:1.1rem}.contact-option__copy{display:grid;gap:.05rem;min-width:0}.contact-option__copy>span{color:var(--ink-soft);font-size:.72rem;font-weight:500;letter-spacing:.08em;line-height:1.35;text-transform:uppercase}.contact-option__copy strong{overflow-wrap:anywhere;font-size:clamp(.95rem,1.6vw,1.08rem);font-weight:500;line-height:1.35}.contact-option__arrow{font-size:1.15rem;line-height:1;transition:transform 180ms ease}.contact-option:hover .contact-option__arrow,.contact-option:focus-visible .contact-option__arrow{transform:translateX(0.25rem)}.quote-form{--quote-form-background: var(--white);display:grid;gap:1rem;padding:clamp(1.5rem,4vw,3rem);border:1px solid var(--line);border-radius:var(--radius);background:var(--quote-form-background)}.quote-form .field--full{grid-column:1/-1}.quote-form textarea{min-height:8rem;resize:vertical}.quote-form .field{position:relative}.quote-form .field label{position:absolute;z-index:1;top:1.625rem;left:.95rem;margin:0;color:var(--ink-soft);font-size:.82rem;font-weight:400;line-height:1;pointer-events:none;transform:translateY(-50%);transition:top 150ms ease,color 150ms ease,font-size 150ms ease,transform 150ms ease}.quote-form .field--full label{top:1rem;transform:none}.quote-form .field input,.quote-form .field select,.quote-form .field textarea{padding-right:.95rem;padding-left:.95rem;background:var(--quote-form-background)}.quote-form .field:focus-within label,.quote-form .field:has(input:not(:placeholder-shown)) label,.quote-form .field:has(select:valid) label,.quote-form .field:has(textarea:not(:placeholder-shown)) label{top:0;padding:0 .35rem;background:var(--quote-form-background);font-size:.66rem;transform:translateY(-50%)}.quote-form .field:focus-within label{color:var(--dodger-blue)}.quote-form .field-help{margin:0;font-size:inherit;font-weight:300}.quote-form.is-submitted{align-content:center;min-height:34rem}.quote-form.is-submitted>.field-grid,.quote-form.is-submitted>.form-actions{display:none}.quote-form__success{display:grid;justify-items:center;gap:.85rem;padding:clamp(2rem,6vw,4rem) 1rem;text-align:center}.quote-form__success[hidden]{display:none}.quote-form__success-icon{width:clamp(9rem,26vw,12rem);aspect-ratio:1;margin-bottom:.75rem;background:#65ad67;-webkit-mask:url("icons/circle-check.svg") center/contain no-repeat;mask:url("icons/circle-check.svg") center/contain no-repeat}.quote-form__success-title{font-size:clamp(1.65rem,4vw,2.25rem);font-weight:700;letter-spacing:-0.035em;line-height:1.05}.quote-form__success p{margin:0;color:var(--ink);font-size:clamp(1rem,2vw,1.15rem);font-weight:300;line-height:1.3}.field-help{margin:.35rem 0 0;color:var(--ink-soft);font-size:.7rem}.form-actions{display:flex;align-items:center;justify-content:flex-end;gap:1rem;margin-top:.5rem}.js .reveal{opacity:0;transform:translateY(18px);transition:opacity 600ms ease,transform 600ms ease}.reveal--delay{transition-delay:100ms}.js .reveal.is-visible,.no-js .reveal{opacity:1;transform:translateY(0)}@media(prefers-reduced-motion: reduce){html{scroll-behavior:auto}*,*::before,*::after{animation-duration:.01ms !important;animation-iteration-count:1 !important;scroll-behavior:auto !important;transition-duration:.01ms !important}.js .reveal{opacity:1;transform:none}}@media(max-width: 1080px){:root{--header-height: 70px}.site-header__inner{min-height:var(--header-height)}.brand__mark{width:3.7rem;height:3.7rem}.brand__word{font-size:1.72rem}.brand--header .brand__word{font-size:1.68rem;letter-spacing:.05em}.brand--header .brand__mark{width:2.85rem;height:2.85rem}.nav-toggle{display:flex;align-items:center}.nav-toggle[aria-expanded=true] .nav-toggle__icon{background:rgba(0,0,0,0)}.nav-toggle[aria-expanded=true] .nav-toggle__icon::before{top:0;transform:rotate(45deg)}.nav-toggle[aria-expanded=true] .nav-toggle__icon::after{top:0;transform:rotate(-45deg)}.primary-nav{position:absolute;z-index:90;top:100%;right:0;left:0;display:grid;min-height:calc(100vh - var(--header-height));align-content:start;gap:0;padding:2rem max(1.25rem,(100vw - var(--shell))/2);background:var(--paper);opacity:0;pointer-events:none;transform:translateY(-1rem);transition:opacity 180ms ease,transform 180ms ease}.primary-nav.is-open{opacity:1;pointer-events:auto;transform:translateY(0)}.primary-nav>a:not(.button){padding:1.1rem 0;border-bottom:1px solid var(--line);font-size:1.35rem}.primary-nav .button{margin-top:1.5rem}.hero__grid,.intelligence-grid,.app-grid,.hardware-grid,.support-grid,.dark-feature-grid,.calculator-grid,.quote-grid{gap:3.5rem;grid-template-columns:minmax(0, 1fr)}.feature-card--spotlight{grid-template-columns:minmax(0, 1fr)}.feature-card--spotlight>.button{justify-self:start}.hero h1{max-width:10ch}.signal-wrap{width:min(620px,100%);margin-inline:auto}.section-heading--split,.page-intro__grid,.feature-group__heading,.final-cta__inner,.plan-addons__heading,.messaging-faq__grid{gap:1.5rem;grid-template-columns:minmax(0, 1fr)}.addon-list{grid-template-columns:minmax(0, 1fr)}.addon-row{min-height:0}.plan-grid{max-width:46rem;margin-inline:auto;grid-template-columns:minmax(0, 1fr)}.plan-card,.plan-card--recommended{min-height:auto;margin-block:0;scale:1}.plan-card__heading>p:last-child{min-height:0}.outcome-grid,.feature-grid,.insight-grid{grid-template-columns:repeat(2, 1fr)}.audience-rail{grid-template-columns:repeat(2, 1fr)}.feature-essentials{gap:1.25rem;grid-template-columns:minmax(0, 1fr)}.insight-grid>:last-child{grid-column:1/-1}.insights-library__grid{grid-template-columns:minmax(0, 1fr)}.insight-card--lead{min-height:30rem}.insights-library__stack{grid-template-columns:1fr 1fr;grid-template-rows:auto}.app-phones{width:min(620px,100%);margin-inline:auto;order:2}.app-copy{order:1}.hardware-visual{width:min(720px,100%);margin-inline:auto}.story-grid{grid-template-columns:1fr;grid-template-rows:auto}.story-grid .story-card{min-height:16.5rem}.trust-grid{grid-template-columns:repeat(2, 1fr)}.switch-grid{gap:3rem;grid-template-columns:minmax(0, 1fr)}.switch-copy,.quote-copy{position:static}}@media(max-width: 680px){:root{--shell: min(100% - 1.5rem, 1180px)}.site-header__inner{gap:.75rem}.brand{gap:.55rem}.brand__mark{width:3.35rem;height:3.35rem}.brand__word{font-size:1.52rem}.brand--header .brand__word{font-size:1.4rem;letter-spacing:.035em}.brand--header{gap:.38rem;padding:.25rem .72rem .25rem .25rem}.brand--header .brand__mark{width:2.55rem;height:2.55rem}.hero{padding-top:3.25rem}.hero__grid{gap:2rem}.hero h1{max-width:11ch;font-size:clamp(2.7rem,12vw,3.35rem);line-height:1.04}.hero__lede{font-size:1rem}.button-row{align-items:stretch;flex-direction:column;gap:1rem}.button-row .text-link{justify-content:center}.hero__proof{display:grid;gap:.55rem}.signal-wrap{min-height:0;padding:0}.signal-orbit--one{inset:.5rem}.signal-orbit--two{inset:3.2rem}.signal-panel{position:relative;inset:auto;margin:1.4rem .6rem 0 1.4rem}.incoming-card{gap:.65rem;padding:.85rem;grid-template-columns:auto minmax(0, 1fr) auto}.caller-avatar{width:3.42rem;height:3.42rem}.call-state strong{font-size:.82rem}.proof-band__grid{grid-template-columns:1fr 1fr}.section{padding:3.75rem 0}.section-heading h2,.intelligence-copy h2,.app-copy h2,.hardware-copy h2,.support-copy h2,.final-cta h2,.page-hero h1,.page-intro h2,.pricing-heading h1,.plan-addons__heading h2,.messaging-faq h2{font-size:clamp(2.15rem,10.5vw,3rem);line-height:1.06}.pricing-heading{margin-bottom:2rem}.plan-card,.plan-card--recommended{padding:1.5rem}.outcome-grid,.feature-grid,.trust-grid,.insight-grid,.insights-library__stack,.insights-library__more-grid,.article-rule-grid,.article-example{grid-template-columns:1fr}.audience-rail{grid-template-columns:1fr}.audience-rail__item{min-height:0}.feature-essentials ul{grid-template-columns:minmax(0, 1fr)}.insight-grid>:last-child{grid-column:auto}.insight-card,.insight-card--lead{min-height:18rem}.article-hero{padding:3.25rem 0}.article-hero::after{display:none}.article-hero__back{margin-bottom:1.75rem}.article-hero h1{font-size:clamp(2.7rem,12vw,3.6rem)}.article-meta{display:grid;gap:.35rem}.article-meta span+span::before{display:none}.article-body{width:min(100% - 1.5rem,48rem)}.myth{gap:1rem;grid-template-columns:1fr}.outcome-card{min-height:18rem}.intelligence-grid{gap:2.75rem}.app-phones{min-height:430px}.phone-frame{width:39%;border-width:6px;border-radius:1.6rem}.phone-frame--back{top:2.5rem;left:4%}.phone-frame--middle{top:1.25rem;left:31%}.phone-frame--front{left:58%}.support-grid{gap:2.5rem}.page-hero{padding:3.5rem 0}.page-hero__content{gap:2rem;grid-template-columns:minmax(0, 1fr)}.page-hero__proof{width:100%;min-height:auto;align-items:center;justify-items:start;padding:1.25rem 1.5rem;border-radius:var(--radius-small);column-gap:1.25rem;grid-template-columns:auto minmax(0, 1fr);text-align:left}.page-hero__proof::before{display:none}.page-hero__proof strong{grid-row:1/3}.page-hero__proof span{margin-top:0}.page-hero__proof small{margin-top:.25rem}.page-hero__stat{width:100%;max-width:36rem;align-items:center;column-gap:1.5rem;grid-template-columns:auto minmax(0, 1fr)}.page-hero__proof--love{justify-items:center;row-gap:0;grid-template-columns:minmax(0, 1fr);text-align:center}.page-hero__proof--love strong{grid-row:auto}.page-hero__proof--love .page-hero__love{margin:0 0 .5rem}.page-hero__proof--love span{margin-top:.4rem}.filter-bar{top:var(--header-height)}.feature-group__heading{gap:1rem}.switch-grid,.dark-feature-grid,.calculator-grid,.quote-grid{gap:2.5rem}.dark-feature-list div{gap:.5rem;grid-template-columns:1fr}.field-grid,.calculator-results{grid-template-columns:1fr}.calculator-results{gap:1.2rem}.form-actions{align-items:stretch;flex-direction:column}}