Insights

Clear thinking for better business conversations.

Practical guidance, hard-earned lessons, and the occasional strange thing somebody said to a phone system.

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Five reads worth your time.

Humor

Zombies ate my PBX

A cautionary tale about single points of failure, business continuity, and the dietary preferences of the undead.

5 Minute Read
Caller experience

The power of a better phone prompt

A good greeting moves callers forward. A bad one sends them down a rabbit hole.

5 Minute Read
Business

Five cloud phone myths, revisited

A clearer, more honest look at the objections that keep businesses tied to aging systems.

6 Minute Read
Field notes

People still say the strangest things

The funny, messy reality behind building phone AI that can understand actual humans.

4 Minute Read
Field notes

The possibly pointless story

A true story about bad metrics, fewer lines of code, and the productive value of a negative number.

4 Minute Read

Ready when you are

Your business deserves a better phone company.

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